In Your Neck Of The Woods…

Yesterday I decided to take advantage of the somewhat-Springy weather we’re having here in Dallas, so I took a long walk around our neighborhood.  Since I just can’t help myself, I had to scope out all the houses that I passed and I noticed that on one street there were four houses for sale (actually, one is just listed privately so no sign in the yard).

That seems like a lot of “For Sales” on one street, doesn’t it?

As long as the houses that come on the market are actually selling it doesn’t bother me to have a lot of homes for sale in the neighborhood – it’s when they just sit there that I get freaked out.  Luckily, so far, they’ve been selling pretty consistently, and Dallas doesn’t seem to have been hit quite as hard as other areas of the country during this housing slump.

What’s the market acting like these days in your neck of the woods?  Have you noticed a lot of homes listed for sale in your neighborhood?  Or maybe you have your own house on the market?

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A Tale Of Two {Design-Savvy} Sisters

Have you had a chance to check out the newest issue of Lonny yet?  I think this third issue is the best by far, filled with gorgeous images and inspiring designers – if you haven’t browsed through it yet, you must!

Having lived with and decorated an apartment with my older sister during law school, one of my favorite stories from this issue was about Antonia and Victoria Thompson – two wildly talented sisters with very different design aesthetics.

{ Here’s another great thing about Lonny – you don’t have to be a professional designer to be on the cover of the magazine.  Cheers to that! }

After living in Manhattan their entire lives, the sisters decided to take the plunge and buy their first apartments.  Their real estate searches led them far and wide, but they ultimately purchased separate apartments . . . in the same building . . . on the same floor . . . with the same layout!

With an artist mother and extensive travels, it’s no wonder both sisters developed an eye for design.  Antonia, the younger of the two sisters, tends to be more impulsive in her decorating, setting out without a master plan and picking up pieces she loves as she goes along – the result is an eclectic, lived-in look with a somewhat masculine edge.  Victoria, on the other hand, takes a more meticulous approach to designing, identifying her key pieces and building a design plan around them for a look that is tailored yet youthful.

{ Living / Dining }

Many of the key elements of each sister’s space are the same – pattern (particularly zebra), splashes of turquoise, glass-topped coffee tables, furniture arrangement, upholstered stools (in zebra!) in front of the fireplace, and bold artwork.

{ Powder Room }

However, their tastes quickly diverge as Antonia prefers what the article’s author, Shawn Gauthier, describes as a “Parisian sensibility married to a chic eclecticism” while Victoria gravitates toward a “1950s Palm Beach vibe infused with a classic, mid-century vision”.

{ Kitchen }

This difference in design sensibilities is striking when their renovated kitchens are compared side by side.  Antonia’s is a picture of function and utility, from the hanging pots and butcher block countertop to the commercial-sized refrigerator – reminiscent of Parisian kitchens and industrial chic.  Victoria, on the other hand, injects a bit of glamour into her hard-working kitchen with penny tile and turquoise cabinet interiors.

{ Bedroom }

Both sisters designed soothing bedrooms, but Victoria’s is feminine and somewhat traditional while Antonia’s leans a bit more eclectic and muted.

{ Home Office }

From the floor plan above, it appears that both sisters have chosen to use their somewhat awkward dining areas as home offices – a great use of space as their living rooms are more than large enough to accommodate dining tables.

{ Bookcase }

Both sisters chose to paint the backs of their bookcases, a trend that really serves to highlight the styling of the shelves.  {Check out Averill’s great post on this subject for more discussion & gorgeous inspiration pics.}

{ Living Room }

Ottomans upholstered in zebra fabric?  Yes please!  These are girls after my own heart with their love of zebra and turquoise.

So what do you guys think?  They both created unique spaces that are filled with personality and special touches.  Do you have a favorite?

To see full-sized images of each sister’s apartment, click here for Antonia and here for Victoria.  All images originally from Lonny Magazine.

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Flaunt Your Assets

In the current housing market, the reality is that you have to shamelessly flaunt your assets to get your house sold.  You’ll be glad you did.

You care about selling your home more than anyone else.  It’s important to keep that fact in mind when you are contemplating putting your home on the market.  While your real estate agent will get buyers in and out the door, it’s up to you to make the buyers fall in love with your house.  Aside from the tried and true tactics of de-cluttering, cleaning and staging your home to make it attractive to the buyer, there are some simple, cheapo steps that you can take to make your house stand out in the (really huge) crowd:

1.   Make sure the pictures that will be used in the listing are great – really great. Chances are, the buyer’s agent has shown him or her pictures of your house before the showing.  Sometimes a buyer will decide whether or not to see your house based solely on the pictures submitted with the listing.  So, do not miss this opportunity to grab the buyer’s eye before they even walk in the door.  Get your house in picture perfect shape before your realtor takes the pictures – make sure all the beds are made, the lights are on, the curtains are open, there are fresh flowers . . . you get the idea.  It will totally pay off.

If you are selling your own home, like we did, then go ahead and play photographer!  When we sold our townhouse, my mom acted as the stager and lighting expert while I climbed up on countertops and tables to get the best angles while taking pictures.  It was fun and led to some really great pics.

2.   Create a brag sheet. This is not the time to be shy – trust me, modesty will get you nowhere in real estate.  Make tons of color copies of a handout that you can leave on your kitchen counter during showings that gives the prospective buyer even more insight into the awesomeness of your home (of course, only leave one or two copies out during actual showings – less is more in this case).  The buyer’s real estate agent will only have limited information about your home from the real estate listing, so take this opportunity to point out special things about your home that the buyer otherwise might not have known or noticed.  Does your home have really high ceilings, great natural light, and a custom backsplash?  Point that out!!  Does your house have off-street parking or a garage in a city where parking spots are at a premium?  Do not let these selling features go unnoticed.  If you’re having a little trouble thinking of the features that a buyer might care about, think back to when you bought your house and remember why you fell in love with it.  Take a look at the brag sheet that we created when we sold our townhouse for some ideas that you can use to create your own brag sheet:

townhouse-handouts-669x1023
Some quick pointers – include color pictures and limit the handout to 1 sheet of paper.  Don’t just list your home’s features – you’ll have an opportunity to do that in the amenities sheet.  With the brag sheet, you’re selling the lifestyle that your home offers, so describe your home (in paragraph form, preferably) from the buyer’s point of view – what will they enjoy about your home, why is your house special?  Remember, you want the buyer to be able to read your description and look at the pictures and know in one glance why your house is “the one.”  You’re not just trying to get a buyer to love your house – you’re trying to get a buyer to love your house more than all the other houses.  So, go ahead and do a little bragging!!

3.   Point out your home’s amenities. Now, this may sound the same as a brag sheet, but it’s not.  The amenities sheet gives the “down and dirty” about your house.  Have low monthly utility bills?  This is the place to say it.  You will probably point out a lot of the same features that are described in the brag sheet, but you should also list everything else that a buyer might care about.  Essentially, an amenities sheet is a bullet-point, 1 page sheet giving a buyer the nitty gritty details about the property.  Here is the amenities sheet that we used to sell the townhouse:
townhouse-amenities-627x1024

Feel free to include special tidbits about your neighborhood along with your amenties sheet.  For example, our townhouse was located in an area with lots of shops and restaurants, so we got lots of brochures from the neighborhood’s property management office to include along with our amenities sheet.  Worked like a charm – the brochures were always gone after every showing.  Keep in mind that you can also ask your realtor to attach the amenities sheet and the brag sheet to your listing – this may give buyers that are on the fence just the push that they need to come see your house.

What special tactics did you take to sell your home?  Don’t be shy – it’s time to brag!

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